MSc Marketing Analytics

🎓 Postgraduate · Marketing & Analytics

Course Overview

The MSc in Marketing Analytics focuses on using data to evaluate marketing performance and customer behaviour.

Students learn how analytics supports campaign optimisation and strategic decisions. This program is suitable for B.Com graduates who want analytical marketing roles without heavy technical coding.

Key Program Highlights

  • Data-driven marketing decision-making focus
  • Campaign performance and customer analytics
  • High demand in modern marketing teams

Popular Specializations

  • Customer Analytics
  • Campaign Performance Analytics
  • Marketing Insights

Career Opportunities

  • Marketing Analyst
  • Customer Insights Analyst
  • Campaign Performance Analyst
  • Marketing Analytics Consultant

Requirements

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₹ 20L - ₹ 28L / per annum
Tuition fee
Disclaimer: Fees are indicative and subject to change.
Intake September
Duration 1 Year
Mode of study Full Time
Fees and deadlines depend on the selected options. Fees and currency conversion are approximate.